Hi, I'm Asma. I design with an eye for detail.
Design is my passion, and creative visuals are how I express it. I have a critical eye and a love for the details others overlook. I learn fast, I'm endlessly curious, and I love technology and the new possibilities it opens. Having lived across Asia, Africa and the Americas, I bring a wider view to every project.
Strategy · Design · Development · Motion

MY WORK
Yan Lortie — The Puzzle Series
Client Case Study
Creative Development · WebGL · Spatial UX · Art Direction

Youssurf
Portfolio Website · Design · Development
Art Direction · UI/UX · Frontend Development · Motion

Dune Café — Landing Page Concept
Independent Concept Project
Hospitality · Brand Experience · Motion

Udāna — L'Embarquement
Event Website · Design · Development
Brand-led UI · UX · Frontend Development · SEO

Viewline Media
Web Design · Development · Motion
Creative Direction · UI/UX · Frontend Development · Motion

CREATIVE DIRECTIONBACKED BY TECHNICALUNDERSTANDING.
BUILT WITH EXACTLY WHATTHE IDEA REQUIRES.
Asma Aouari Studio is a Montréal-based creative web design and development studio building custom digital experiences for brands that want to stand apart. We combine art direction, thoughtful UX, motion and modern frontend development with performance, accessibility, SEO and GEO — so your website isn't only beautiful; it's enjoyable to use, fast, discoverable and unmistakably yours.
CUSTOM-BUILT.NOT TEMPLATE-BASED.
We build custom websites around your business, never templates, with thoughtful UX, engaging interactions and fast, accessible, SEO-ready code that works beautifully on every device.
Custom websites for brands that don't want to look like everyone else.
- 01Custom Design
- 02User Experience
- 03Creative Direction
- 04Motion & Interaction
- 05Frontend Development
- 06Performance
- 07Responsive
- 08Accessibility
- 09SEO + GEO
Why work with the studio
NO TEMPLATES
Your business shouldn't be forced into somebody else's layout.
EXPERIENCE FIRST
Every interaction should improve clarity, engagement, emotion or conversion.
MOTION WITH PURPOSE
Animation should support the experience, not distract from it.
MOBILE IS DESIGNED, NOT SHRUNK
Responsive experiences should be art-directed for smaller screens.
BUILT WITH MODERN TECHNOLOGY
Modern frontend development focused on performance, flexibility and longevity.
SEARCH-READY FROM DAY ONE
SEO and GEO are considered during architecture and development, not added at the end.
How the studio builds every project.
Creative Direction & Custom Web Design
Custom-built websites — not templates — combining art direction and UI/UX design, with e-commerce built in when a brand needs to sell online.
- Creative direction
- UI/UX design
- Custom web design
- E-commerce
Business result: A distinctive, custom-built digital presence — not a template.
Motion, Interaction & WebGL
Purposeful animation and interactive builds — including WebGL and 3D when a project calls for something more immersive.
- Scroll interaction
- Page transitions
- Interactive elements
- WebGL / 3D
Business result: A more memorable, harder-to-copy digital experience.
Performance, Accessibility & SEO + GEO
Modern frontend development built for speed, accessibility and discoverability — considered from day one, not added at the end.
- Modern frontend development
- Performance
- Accessibility
- SEO + GEO
Business result: A website that's fast, findable and inclusive by default.
Three ways to start a custom website.
Launch Page
A custom one-page website for a new business that needs a clean, professional presence.
- Strategy call
- One custom page
- Mobile responsive design
- Contact form
- Basic SEO setup
- New businesses
- Personal brands
- Service providers starting out
1–2 weeks
Essential — Custom Business Website
A custom-built business website with a distinctive design, for companies that need a professional presence that doesn't look like a template.
- Strategy and sitemap
- Up to 5 pages
- Custom UI/UX design
- Mobile responsive development
- Contact / conversion flow
- SEO foundation
- Small businesses
- Cafés and restaurants
- Beauty and service-based businesses
- Photographers and creatives
2–3 weeks
Signature — Creative Brand Experience
A visually distinctive, more interactive website for brands that want stronger art direction and motion.
- Everything in Essential
- Stronger art direction
- Advanced motion and custom transitions
- Interactive sections
- Creative development
- Deeper content / case-study architecture
- Growing brands
- Hospitality and events
- Architecture and real estate
- Businesses ready to elevate their image
3–4 weeks
Immersive — Digital Experience
An advanced, interactive digital experience for artists, campaigns and premium brands — built with WebGL, 3D and experimental creative development.
- Everything in Signature
- WebGL / Three.js
- Spatial interfaces and 3D
- Advanced interaction
- Experimental creative development
- Artists and galleries
- Premium and luxury brands
- Campaigns and launches
- Experiences requiring advanced interaction
By scope — discussed during discovery
Commerce Experience
For brands that want to sell online with a polished, branded storefront experience.
Custom Project
For businesses with a scope that doesn't fit neatly into a single package — we'll help you find the right combination of services.
A clear, structured path from idea to launch.
Discover
Understand the business, audience and objectives.
Direct
Creative direction, UX strategy and visual system.
Design
Interface, responsive behavior and interaction design.
Build
Modern frontend development, motion and integrations.
Optimize
Performance, accessibility, SEO + GEO.
Launch
QA, analytics, deployment and handoff.
A website should reflect the value of the business behind it.
Tell us what you offer, what is currently holding your digital presence back and what you want the new website to accomplish.
contactasma.ao@gmail.com
Montréal, Canada